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Online Presence Analysis

A successful digital strategy is based on a correct analytics set-up of your website and your business.

Complete company analysis

A complete company analysis and audit includes your site’s and campaigns’ research for getting a clear understanding of industry and also determines your current position within your marketplace vs. your main competitors.

A thorough audit identifies and rectifies any potential obstacles to performance on your website and help build the foundations for your wider digital marketing efforts. The complete analysis provides a comprehensive site design recommendations, efficacious content marketing strategy and plan that guarantees the support of your business needs and objectives. It also allows to set and define appropriate aims and needs what plays an important role in an effective marketing campaigns.

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Online marketing refers to the promotion of commodities and services via the internet through ways such as websites, emails and wireless media. When using online marketing as your form of marketing, feedback from the clients, critics and opinions from various groups is expected and you need to have a strategy to manage your company’s reputation and analyze your online marketing. This strategy would help strike a balance between what your clients’ expect and what you can afford.

We work closely with our clients for establishing goals and objectives for their online activity. Our team experts use a wide range of industry tested tools, resources and techniques for an accurate analysis of your business, customers and industry. At the end of our analysis and audit, we submit a comprehensive report on our findings, together with clear and informed recommendations about next steps.

We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, influencer analysis and creating personas which is an effective way to understand the needs of your users, prioritize features and functionality for developing a winning strategy. Also some of the useful features within analytics are: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more.

Any small business that is not developing an expansive Web presence as part of your online marketing activities is missing an opportunity to gain visibility and develop an expert reputation. Think of your online presence as one entity with many customer touch points. Each of those touch points must effectively convey your brand and your message in order to help your target audience continue their effort to get to know you.

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